Privacy Policy

Last updated: March 2026

This Privacy Policy explains how KlarBio and KlarBio LLC (“KlarBio”, “we”, “us”, or “our”) collect, use, and protect your personal data when you visit our website, use our forms and quizzes, or otherwise interact with us.

We are committed to protecting your privacy and handling your data in a transparent and lawful way.

1. Who we are

KlarBio (EU entity)
KlarBio
Medicon Village
Scheelevägen 1
223 63 Lund
Skåne, Sweden

KlarBio LLC (US entity)
KlarBio LLC
330 S Second Ave
Suite 200 1040
Minneapolis MN, 55401
United States

For any questions about this Privacy Policy or your personal data, you can contact us at:
Email: avi.saha@klarbio.com

For the purposes of the EU/UK General Data Protection Regulation (GDPR), KlarBio (Sweden) is typically the controller for processing related to EU/EEA visitors.

2. What data we collect

We collect personal data that you choose to provide and some data that is collected automatically when you use our website.

Data you provide directly

  • Contact forms

    • First name

    • Last name

    • Work email address

    • Any information you include in your message

  • Lead magnets (e.g. ebooks, resources)

    • First name

    • Last name

    • Work email address

  • Quizzes and assessments (e.g. TryInteract quiz)

    • First name

    • Last name

    • Work email address

    • Your quiz responses and results (to personalise feedback and follow‑up)

Data collected automatically

When you visit our website, we may automatically collect:

  • IP address and approximate location (country/region)

  • Device and browser type

  • Pages viewed and time spent on the site

  • Referring pages (how you got to the site)

This is mainly collected through Google Analytics (see section 4).

3. Why we process your data (legal bases)

We process your personal data for the following purposes and on the following legal bases:

  • To respond to your enquiries

    • When you contact us via a form or email, we use your details to respond and follow up.

    • Legal basis (GDPR): Performance of a contract or steps taken at your request before entering into a contract; and our legitimate interest in responding to business enquiries.

  • To provide resources and lead magnets

    • When you request a resource (e.g. an ebook), we use your details to deliver it and send related communications.

    • Legal basis: Your consent (when you opt‑in), and our legitimate interest in marketing relevant services to B2B contacts.

  • To deliver and improve quizzes and assessments

    • We use your quiz responses to provide personalised results, insights, and relevant follow‑up content.

    • Legal basis: Our legitimate interest in understanding your needs and tailoring our services and content, and your consent where required.

  • To send you marketing communications

    • We may send you emails about KlarBio content, services, and events that we believe are relevant to you as a B2B professional.

    • Legal basis: Our legitimate interest in B2B marketing, and your consent where required by law. You can opt out at any time.

  • To improve our website and services

    • We use aggregated analytics to understand how our website is used and to improve user experience and content.

    • Legal basis: Our legitimate interest in running and improving our business.

4. Cookies and similar technologies

We use cookies and similar technologies to operate and improve our website.

  • Necessary cookies
    These are required for the basic operation of the website (e.g. security, basic functionality).

  • Analytics cookies
    We use Google Analytics to understand how visitors use our website, such as which pages are visited and for how long. Google Analytics may process IP addresses and other technical data on our behalf.

We intend to implement a cookie banner to give you more control over non‑essential cookies. In the meantime, you can manage cookies via your browser settings.

For more information about cookies used on our site, please refer to our forthcoming Cookie Policy or contact us at avi.saha@klarbio.com.

5. Tools and service providers we use

We use trusted service providers (“processors”) to operate our website and services. These providers only process your data on our instructions and for the purposes described below.

  • Website & forms

    • Squarespace – website hosting and contact/lead forms.

  • Analytics

    • Google Analytics – website analytics and usage data.

  • Scheduling

    • Zeeg – meeting scheduling and calendar integration.

  • Quizzes

    • TryInteract – embedded quizzes and assessments, including collection of quiz responses and results.

  • Email and productivity

    • Microsoft 365 – email and document storage.

These providers may be located in the EU/EEA, the United States, or other countries. Where data is transferred outside the EU/EEA, we aim to ensure appropriate safeguards are in place (such as standard contractual clauses) in line with GDPR requirements.

We do not sell your personal data.

6. How long we keep your data

We keep your personal data only for as long as necessary for the purposes described in this Policy, or as required by law.

  • Lead and contact data: kept for up to 3 years from your last interaction with us, or until you unsubscribe or ask us to delete it, whichever comes first.

  • Email communications: retained for a reasonable period for record‑keeping and to manage our relationship with you.

We may retain some information in backup copies or for legal compliance obligations (e.g. accounting, tax, dispute resolution).

7. How we share your data

We may share your personal data with:

  • Our listed service providers in section 5, for the purposes explained above

  • Public authorities or regulators, if we are legally required to do so (for example, to comply with a court order or legal obligation)

We do not share personal data with contractors, sub‑consultants, or other third parties for their own marketing purposes.

8. International data transfers

Because we use service providers and operate entities in both the EU and the United States, your personal data may be transferred across borders.

Where we transfer personal data from the EU/EEA to a country that does not have an adequacy decision from the European Commission, we aim to rely on appropriate safeguards such as standard contractual clauses or equivalent mechanisms, as required by GDPR.

9. Your rights (GDPR and similar laws)

If you are in the EU/EEA, UK, or a jurisdiction with similar data protection laws, you have certain rights regarding your personal data, including:

  • Right of access – to obtain confirmation whether we process your data and to receive a copy.

  • Right to rectification – to have inaccurate or incomplete data corrected.

  • Right to erasure – to request deletion of your data in certain circumstances.

  • Right to restriction of processing – to restrict processing in specific cases.

  • Right to data portability – to receive your data in a structured, commonly used, machine‑readable format and to transmit it to another controller where technically feasible.

  • Right to object – to object to processing based on our legitimate interests, including direct marketing.

You can exercise these rights at any time by contacting us at avi.saha@klarbio.com. We may need to verify your identity before fulfilling your request.

You also have the right to lodge a complaint with your local data protection authority. For EU visitors, this is typically the authority in your country of residence or work. In Sweden, this is Integritetsskyddsmyndigheten (IMY).

10. Marketing communications

If you receive marketing emails from us, you can unsubscribe at any time by clicking the “unsubscribe” link in the email or by contacting us at avi.saha@klarbio.com.

If you unsubscribe, we may still send you non‑marketing messages related to ongoing or past work, legal obligations, or service notifications.

11. Security

We take reasonable technical and organisational measures to protect your personal data against loss, misuse, unauthorised access, disclosure, alteration, and destruction. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

12. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, or legal requirements. When we do, we will update the “Last updated” date at the top of this page.

We encourage you to review this Policy periodically to stay informed about how we handle your personal data.

If you like, I can now also draft a short Cookie Policy and the exact microcopy for your future cookie banner so it matches this privacy page.